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The problems we solve

Proof, not guesswork

Counterfeits, fraud and manual checks cost brands billions. Rethentic replaces trust-by-inspection with trust-by-proof.

01
Counterfeits erode trust
Every fake that reaches a buyer damages your brand and drives customers to rivals.
02
Returns & swap fraud
Swapped or counterfeit returns cost resale billions. Item-level proof stops the loss.
03
Slow, costly verification
Manual expert checks slow throughput, raise cost per item, and still miss good fakes.
04
DPP compliance burden
Digital Product Passport auditing is manual and fragmented. Our ledger makes it one query.
Tamper-evident chip Chip at scale Verification at point of sale Ownership ledger in the app
Why us

Everyone else does half the job. We finish it.

Rethentic is the first technology of its kind and it is patent pending; a chip and a platform that verify each other, for protection nobody can match without infringing.

Object-required transfers

Every ownership change requires live cryptographic participation from the item.

Provenance that can't drift

A chain proves a record moved and cannot look at your object, so someone has to promise the two still match. The chip answers that itself, with no tokens, wallets, or gas fees.

Hardware independence

The best device for each product, with better ones joining the same network later. No brand is bound to a single vendor.

Entrupy
Photographs the item
A trained guess, not proof
Arianee
Issues a digital certificate
Proves a token, not the object
Kezzler
Prints a serialized code
Codes get copied onto fakes
TrusTrace
Tracks batches in software
A database someone can edit
Dust Identity
Marks the item physically
No platform behind the mark
Veritas
Signs a URL on every tap
Anyone can write or skim a valid link
Rethentic
A chip in the object and the platform that governs it
The highest level of security (and it can’t be copied)
Rethentic’s method is the subject of a utility patent application filed under the Patent Cooperation Treaty on July 31, 2026, serial no. PCT/US26/38374.
The difference underneath

Their link is the proof. Ours is just a label.

Our competitors build on NTAG chips that carry a URL. Tapping opens that link, so the phone learns where to ask and the party being checked chose who answers. Writing the same URL onto a blank tag takes no keys and no secrets, which is why the tap can be reproduced for pennies.

A Rethentic link carries no proof. Verification is a separate cryptographic exchange with the chip, and a genuine interaction changes the chip itself, so a copy does not survive the next real tap. A public product passport stays open to anyone and claims no authenticity, while confirming the chip and moving ownership take the chip and the Rethentic app together. Our own server earns no more benefit of the doubt than theirs: every ledger entry is anchored to an interaction the chip itself advanced, so a history nobody lived cannot be made to match the object you are holding.

The same holds for the parts. Rethentic defines the security a device has to provide, then leaves the choice open. A brand uses the best device for each product. A better one can join the same network later, alongside everything already in it. There is no proprietary hardware to buy.

Rather than ask you to take our word for it, we forged one ourselves. Fraudex is a maison we invented, with a tag anyone could write and a page that says Verified Authentic without checking a thing.

See the forgery

Every one of these problems has the same root cause: proof that lives outside the object. Rethentic puts it inside.

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